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Pooling Resources: Share Your Marketing Costs With Lenders, Title and Local Businesses
EDMUND'S MASTERMIND
Wednesday, January 6th, 2027 09:00 AM ET
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π° What You'll Leave With
- ποΈ The Sponsor Sort: a one-page check that tells you which rules apply to each partner before any money moves
- βοΈ The Honest Split: how to measure each partner's share of an ad, a mailer or a portal campaign, with worked examples at published prices
- π‘ The House Rules: the one page your seller signs before a sponsor's cars, coffee or table arrive
- π« What Florida title companies may and may not pay for, and why a lender can't cover your postcards
- π The car-dealer rules: props at the showing, never your ad for the dealer's cars (Fla. Stat. 320.27(2))
- π Six copy-paste AI prompts, a one-page reference card, 25 partner-conversation lines to practice on, and questions for your broker and counsel
- π A 53-page course study: 7 modules, 6 exercises with full answer keys, a glossary and sources
See you live. Proper planning separates successful agents from struggling ones.
β Edmund Bogen
βThe future belongs to those who build smarter systems, not those who try harder.β
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